SERES transforms business reality to achieve a better society. We promote the role of the company in the improvement of social reality and favour individual and collective learning.
Fundación SERES. Society and Responsible Company promotes the commitment of companies in the improvement of society through actions aligned with the company's strategy that generate value for all.
Fundación SERES is a national non-governmental organization founded on November 26, 2009. It embeds 140 companies and believes in the importance of the actions of these companies for the improvement of society. All companies and organizations are welcome regardless of their location and size.
Mission
We favor and promote strategic business actions that contribute to global improvement of the social reality and that these actions generate value for both society and the company.
We work to transform business reality and achieve a better society.
Vision
The foundation wants to face the challenge of transforming companies when it comes to assuming their position towards social issues. SERES seeks to innovate, provoke, collaborate, share knowledge, and provide tools that facilitate the work of the manager.
Values
Co-learning between the foundation, the company and the different entities and social agents with whom SERES interacts (Administration, non-profit entities, institutions, business schools ...). SERES favors individual and collective learning. Companies observe, learn and share: knowledge, experience, good practices and innovative trends.
Social innovation as an essential element for facing economic and social challenges, which are raised to the current business managers.
Shared value: promoted by the commitment of companies in the improvement of society through responsible actions aligned with the strategy of the company that generate value for all.
Lines of action
Fundación SERES, a non-profit organization, promotes the commitment of companies in the improvement of society through responsible actions aligned with the company's strategy that generate value for all. Today, there are 140 companies and institutions that are part of this project and represent around 70% of the companies of the IBEX 35. The focus of the Foundation is to promote social actions of companies and transform business reality to build a better and healthier society and a stronger company.
- Knowledge: business and social. SERES is committed to excellence through good practices and the active role of companies as agents of change.
- Measurement: through the guarantee of accuracy and strategic vision, at the same time allows to position social actions as indispensable projects for the company, capable of making them more successful and enduring in time.
- High Management: enhancing the role of leaders in the process of transforming organizations as a key element in cultural change, capable of transmitting their responsible vision to the rest of the organization.
- Social innovation: identifying trends and contributing to the connection between society and company so that they can grow together.